The popular South Korean tech brand Samsung is launching the Galaxy A57 and A37 this March. It is the latest addition to the brand’s mid-range A series and will succeed the Galaxy A56 and Galaxy A36, which were launched last year around the same time. So, what’s new with these? Let’s discuss the price, specifications, and major upgrades.
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Samsung Galaxy A57 and A37 Launch and Availability
Samsung has disclosed the launch details of the new Galaxy A series through an X post on March 22. They added that “A new awesome is closer than you think,” along with a link to their official website disclosing the launch of Samsung’s new A series, speculated to be A57 and A37 on March 25, 2026, at 5:30 PM IST.
Note that the brand has not officially unveiled the name of these phones yet. A57 and A37 are associated with this series per earlier leaks and insider information. The series is expected to be launched through Samsung.com, Amazon India, and through many offline retailers. Pre-launch “Notify Me” pages are already live on these platforms.

Samsung Galaxy A57 and A37 Launch Price in India
The details, including the price of Samsung’s new A series, have not been officially announced yet. However, experts suggest that the price of the Samsung Galaxy A37 5G will start from Rs. 39,000, whereas the price for the Samsung Galaxy A57 5G will start from Rs. 44,400.
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A YouTube channel named Mai Nguyen TV revealed the expected price (in Vietnam) as: –
Samsung Galaxy A37 (8GB/128GB variant): VND 10,990,000 (roughly Rs. 39,000)
Galaxy A57 (8GB/128GB variant): VND 12,490,000 (roughly Rs. 44,400).
Earlier leaks presented different data. According to them,
Galaxy A57 (12GB + 256GB) price in Thailand: THB 17,999 (about Rs. 51,000)
Galaxy A37 5G (8GB + 256GB) price: THB 13,999 (roughly Rs. 40,000).
Note that these are just assumptions, and the official price details for the Indian and global markets will be confirmed tomorrow. However, it is certain that the price may go on the higher side due to a hike in component costs.
Interestingly, the brand has recently revised the price of this series precursor Galaxy A36 and Galaxy A56 to Rs 40,000 and Rs 50,000 brackets. They were launched at the prices of VND 8,290,000 (roughly Rs. 29,400) and VND 9,990,000 (roughly Rs. 35,400) last year.
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Specification of Samsung’s New Galaxy A Series (A57 and A37)

The launch announcement (X post) has given a slight hint of what the new A Series would look like. The image showed the side profile of the smartphone, showcasing the volume and power button on the same side. Earlier leaks also revealed quite a few specification details. Here’s all we know about: –
Design and Display
The Galaxy A37 and A57 are expected to launch with a slightly refreshed look compared to their predecessors (the A36 and A56). Leaks reveal that the devices are slimmer ( 6.9mm in thickness and weigh around 179g), but the camera island has an additional raised step.
Speaking of the colors, the Galaxy A57 is likely to be available in Grey, Icy Blue, Lilac, and Black, while the Galaxy A37 is shown in Charcoal, Grey Green, and Lavender. Additionally, the former will feature a 6.7-inch full-HD+ AMOLED panel, similar to the A37, which is expected to come with a slightly larger 6.7-inch display with a 120Hz refresh rate and up to 1200 nits brightness.
Camera System
According to the leaks, both devices are said to sport a triple rear camera setup. This includes a 50-megapixel primary sensor, a 12-megapixel ultra-wide lens, and a 5-megapixel macro camera on the back, along with a 12-megapixel selfie shooter.
Leaks also reveal that the phones will support video recording of up to 4K at 30fps.
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Processor
The Samsung Galaxy A37 is expected to use the Exynos 1480 chipset, not the Snapdragon 6 Gen 3 SoC, which has been used in the previous model. On the other hand, the Samsung Galaxy A57 is tipped to be powered by the newer Exynos 1680 chip.
Both devices will likely run One UI 8.5 based on Android 16. It is said that they will receive up to six years of software updates.

Battery and Charging
Both are said to be packed with a 5,000 mAh battery and 45W wired charging (USB-C). Other rumored specifications are dual stereo speakers and an in-display fingerprint sensor for the Galaxy A57.
Here’s the side-by-side comparison of the specifications between the new A Series smartphones (Samsung Galaxy A57 and A37): –
| Feature | Samsung Galaxy A57 5G | Samsung Galaxy A37 5G |
| Display | 6.7-inch Super AMOLED, 120Hz, 1900 nits peak brightness | 6.7-inch Super AMOLED, 120Hz, 1900 nits peak brightness |
| Processor | Exynos 1680 (New 4nm Chipset) | Exynos 1480 |
| RAM / Storage | 8GB/12GB RAM | 128GB/256GB | 6GB/8GB RAM | 128GB/256GB |
| Rear Camera | 50MP (OIS) + 12MP (UW) + 5MP (Macro) | 50MP (OIS) + 12MP (UW) + 5MP (Macro) |
| Front Camera | 12MP | 12MP |
| Battery | 5,000 mAh | 5,000 mAh |
| Charging | 45W Fast Charging (USB-C) | 45W Fast Charging (USB-C) |
| Software | Android 16, One UI 8.5 | Android 16, One UI 8.5 |
| Build | Gorilla Glass Victus+, Aluminum Frame | Gorilla Glass Victus+, Plastic Frame |
